目录

电子商务目录相当于您的实体店货架:它允许客户看到您所提供的商品。清晰的类别、可用的选项、排序和导航线程可以帮助您高效地构建它。

对产品目录进行分类

In Odoo, there is a specific category model for your eCommerce. Using eCommerce categories for your products allows you to add a navigation menu on your eCommerce page. Visitors can then use it to view all products under the category they select.

要这样做,请转到 网站 ‣ 电子商务 ‣ 产品,选择您要修改的产品,点击 销售 选项卡,然后在 电子商务商店 下选择您想要的 类别

“销售”选项卡下的电子商务类别

注解

一个产品可以出现在多个电子商务类别下。

When your product’s categories are configured, go to your main shop page and click on Edit ‣ Customize tab. In the Categories option, you can either enable a menu on the Left, on the Top, or both. If you select the Left category, the option Collapsable Category Recursive appears and allows to render the Left category menu collapsable.

您的电子商务网站的分类选项

另请参阅

产品

浏览

The eCommerce category is the first tool to organize and split your products. However, if you need an extra level of categorization in your catalog, you can activate various filters such as attributes or sort-by search.

属性

Attributes refer to characteristics of a product, such as color or material, whereas variants are the different combinations of attributes. Attributes and Variants can be found under Website ‣ eCommerce ‣ Products, select your product, and Attributes & Variants tab.

另请参阅

您产品的属性和变体

To enable attribute filtering, go to your main shop page, click on Edit ‣ Customize tab and select either Left, Top, or both. Additionally, you can also enable Price Filtering to enable price filters.

注解

Price Filter works independently from attributes and, therefore, can be enabled on its own if desired.

小技巧

You can use attribute filters even if you do not work with product variants. When adding attributes to your products, make sure only to specify one value per attribute. Odoo does not create variants if no combination is possible.

页面设计

分类页面

您可以使用网站构建器自定义类别页面的布局。

重要

Editing the layout of the category page is global; editing one category layout affects all category pages.

要这样做,请转到 Category page ‣ Edit ‣ Customize 。在这里,您可以选择布局、显示产品的列数等。 Product Description 按钮使产品描述从类别页面上可见,在产品图片下方。

分类页面的布局选项。

小技巧

您可以选择网格的大小,但请注意,展示过多的产品可能会影响性能和页面加载速度。

产品亮点

You can highlight products to make them more visible on the category or product page. On the page of your choice, go to Edit ‣ Customize and click on the product to highlight. In the Product section, you can choose the size of the product image by clicking on the grid, and you can also add a ribbon or Badge. This displays a banner across the product’s image, such as:

  • 特价;

  • 已售罄;

  • 缺货;

  • 新的。

或者,您可以在 产品模板 上激活 开发者模式 ,然后在 销售 选项卡下,从 Ribbon 字段中更改或创建带。

注解

The developer mode is only intended for experienced users who wish to have access to advanced tools. Using the developer mode is not recommended for regular users.

功能区高亮

附加功能

You can access and enable additional feature buttons such as add to cart, comparison list, or a wishlist. To do so, go to your main shop page, and at the end of the Products Page category, click on the feature buttons you wish to use. All three buttons appear when hovering the mouse over a product’s image.

  • 添加到购物车: 添加一个按钮到 将产品添加到购物车;

  • Comparison List: adds a button to compare products based on their price, variant, etc.;

  • Wishlist Button: adds a button to wishlist the product.

添加到购物车、比较列表和心愿单的功能按钮 当鼠标悬停时按钮的外观

添加内容

You can use building blocks to add content on the category page, with a variety of blocks ranging from Structure to Dynamic Content. Specific areas are defined to use blocks are defined and highlighted on the page when dragging-and-dropping a block.

建筑模块区域
  • If you drop a building block on top of the product list, it creates a new category header specific to that category.

  • If you drop a building on the top or bottom of the page, it becomes visible on all category pages.

小技巧

Adding content to an eCommerce category page is beneficial in terms of SEO strategy. Using keywords linked to the products or the eCommerce categories improves organic traffic. Additionally, each category has its own specific URL that can be pointed to and is indexed by search engines.